Wal-Mart, Eyeing Mobile And Online, To Revamp Its Privacy Policy

One month from now, Wal-Mart will unveil a radically changed privacy policy, one that envisions a merged channel world, where consumers are as likely to use their phone and laptop to interact with Wal-Mart as much as they would walk into a store or speak with a call center. The policy talks about data not merely from a PCI and a purchase history perspective, but also from a security camera’s and cellphone’s perspective.”Our goal is to have it be completely comprehensive, for both online and offline,” said Zoe Strickland, the Wal-Mart VP who serves as the chain’s Chief Privacy Officer

More here:
Wal-Mart, Eyeing Mobile And Online, To Revamp Its Privacy Policy